Registering your own domain name is a critical part in setting yourself up as a Big Selling Affiliate because it plays a key role in your branding strategy. The bottom line is it influences your markets “first impression” of your business.

In fact your domain name is much more than the “www” address people use to access your website.

Consider all the different places your domain might be seen by a potential customer, for example…

• In your emails
• PPC advertising
• Forum and email signatures
• Newsletters
• Banner ads

I’ve mentioned in a previous post how you need to brand yourself as the expert in the market place and one simple way of doing this is registering a domain name like: YourNameRecommends.com or YourNameSuggests.com or YourNameReviews.com

This is powerful on many levels because it put you in the position of being able to build a name for your recommendations where you pre-sell our Big Selling products.

In addition to this a domain name like this is:

• Easy to remember
• Easy to spell
• Uses your personal name as a brand
• Uses a .COM extension (very important)

Once you’ve decided upon your .com domain name the next thing to do is to register it with GoDaddy.com. When you register your domain name you’re essentially renting it for 1 or more years, so during this time only you can use it. Every year you simply renew it so you can continue to use it.

Here’s how easy it is to register a domain name:

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One of the most important things you can do online is to create your own brand identity.

The reason for doing this is to help you stand out in the market place and increase your perceived value in the eyes of your probable customers.

You see brand identities every day no matter what you do or where you live.

They influence you when making buying decisions no matter what it might be.

I’ve done exactly this with my own brand of “Big Selling” websites.

All my domain names use the “Big Selling” name which is part of my brand, this is how people come to recognize me.

The other parts of my brand include the way I present my various websites along with my style of communication.

As a Big Selling Affiliate I’d like *YOU* to develop your own brand identity to help you stand out amongst others who are also promoting other Big Selling products.

So how are you going to do this exactly?

The first thing you need to do is to brainstorm ideas based on what it is you can offer other people. Maybe your uniqueness lies in how you help others decide which products are best for them simply by writing reviews of Internet Marketing products. It’s a really easy and straight forward way of getting yourself set up as a big selling affiliate.

What you want to have happen is for people to turn to you as the “trusted” expert.

Here’s how you do it…

In the case of reviewing Internet Marketing related products the next thing you need to do is to register a domain name that becomes your “brand name” people recognize you through.

An easy way of coming up with a domain name is to follow this formula: johnsmithreviews.com. Just change “johnsmith” with your name and you’ve taken the first step in creating your own brand.

You’ll then have a really clear domain name that’s unique to you and it says exactly what is you’re offering.

Once you have your domain name established it’s time to start building the rest of your brand. By far and away the simplest way to to this is to set up a blog because not only are they very easy to manage but the search engines just love them!

Inother posts I’ll show you how to set up a domain name, how to set up a blog using blogspot.com, then I’ll show you how to redirect your domain name to your blog.

Make sure you catch those essential training sessions by subscribing this blog. 

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