The Subscriber Simple Secret
By Brian Terry on Monday, August 10th, 2009The Subscriber Simple Secret is a simple plan that you can follow and set up to start building a list for free, and make money with affiliate programs.
The concept is based on my Profit Funnel Secret that I released a few years ago. The Internet moves fast and in 2 years some strategies lose their effectiveness. Although the Profit Funnel system still works great, and I still use it everyday, I wanted to see if I could better it, and I did…
So I have modified and added to the Profit Funnel Secret to make it better and more effective..
With the Profit Funnel Secret, you use a squeeze page to capture subscribers. All you need with your squeeze page to make this work is about a 40% conversion, meaning for every 100 people that go to your site, 40 will subscribe
to your list.
Although the more the merrier, 40% will work fine. I have had some Profit Funnels generating 60% conversions, but 40% is all you really need.
When somebody subscribes, they are taken to either a product of yours (best option) or if you do not have one, you will be an affiliate for somebody else’s product and promote that. All your product or affiliate product needs to do is convert at about 1% (1-2% is the industry average and easily obtained) to make this strategy work.
Since this report is about promoting affiliate products, let’s just stick with that!
Then you use pay-per-click advertising to advertise your squeeze page (although most traffic generation strategies will work, I have been using PPC for it’s simplicity and effectiveness).
That is the pure basis of it, and I know it sounds basic at first glance, but there are some very important factors in this system that makes this work like crazy.
After you have it setup, you only need about $10-15 in funds to start with the PPC engines and then everything after that is virtually free. Free subscribers after the initial $10-15 forever!!!
Of course the whole point is to build up a big list so that you can make money promoting other people’s products for years to come.
Not only will you be generating free subscribers, but also you will be making sales left and right.
And you can set this up as many times as you want in any market.
Here is the formula to get this to work properly.
Let’s say that once you have your squeeze page set up, it converts at 40%. So every 100 visitors that come to your site, you get 40 subscribers.
So let’s say you start with $15.
You spend $15 at Google Adsense or Overture.com to advertise your squeeze page at $0.05 per click.
That means that once you have exhausted your $15, you will have received 300 visitors to your squeeze page, and 40% will subscribe.
That means 120 people will be redirected to the sales letter of whatever affiliate product you are promoting.
So you go to clickbank.com and find a product that has to do with the PPC keywords that you bid $0.05 on and that clickbank.com product cost $37 and pays you 50% commission as an affiliate. This is just an example of course, you may find one that you like that is better, etc.. Like I said earlier, lots of clickbank.com products that you can promote are now paying 60-75% which is a fantastic commission!
So, back to our visitors, 120 people will subscribe and be redirected through your affiliate link to a product that costs $37.
All that affiliate site needs to do is sell at 1%, that’s it! Some will sell at 2-4% which is where you want to be, but 1% is all you really need. The higher the sales ratio for the product you are promoting, the more subscribers you will be able to generate.
So out of the 120 people that subscribed to your list and saw the affiliate product’s sales letter, 1 of them buys, making you $18.50 in commission. You just made back the initial $15 you put in and made $3.50 in profit.
BUT, the real reason you are doing this is the 120 subscribers that you just got for free!
This is incredibly powerful! Do not dismiss this whatsoever!
Now, the way to really make this work is that when you setup your squeeze page, you set up an autoresponder that they are subscribing to. This is where even more affiliate profits will show up.
Your squeeze page has to give something away for free for maximum conversion. A free report, a free 5 day series by email, etc.. This is why they are subscribing in the first place. Although it isn’t 100% necessary to give something away for free, you can get them to subscribe just by using good copy that gets them curious.
The way to make this very profitable is in your follow up messages. This is where you can setup a whole years worth of follow ups (You don’t have to do this all at once either! I use a system for this as well.)
Let’s say you have 50 follow ups promoting 25 different affiliate programs that are all selling products that are related to the keywords you bid on with the PPC campaigns- 2 followup emails for each affiliate program.
This is ’set it and forget it’ at its best. Once you have this setup and working to where your first product that you promote when people subscribe to your list is paying for your PPC advertising, all of your subscribers are basically free, and anything that your list makes by promoting those affiliate programs is pure profit and automatically generated! You don’t even have to answer customer emails or do any support, none of that!
Now, here’s how to avoid doing the work of finding 25-50 different affiliate programs all at once. I start with 5 and setup about 2 months worth of autoresponder messages promoting those 5. Your first 5 are quick and easy.
Then one day a week (just pick a day) I check my PPC listings to make sure they are still running, add more money to them if needed, and find another 5 affiliate programs to promote and then add follow up messages for those 5.
After a few weeks, your whole system is completely done and no more work is required, except for the few minutes per week it takes to login to your PPC account and make sure your ads are running.
So think if you had 20 of these sites building lists for you, and promoting affiliate programs for you all on auto-pilot?
But wait, this gets much better!
Once you have a list, or a few lists built up- You can send broadcast messages to these lists and really see the traffic flow to wherever you want to send them (a new product, affiliate program, whatever!)
You can cross promote, do joint ventures to your list, run subscriber specials, etc.. Once you have your list built up, the income opportunities are enormous. I have been running opt-in lists for 9 years now. It’s like my own money printing machine!
This is still one of the easiest ways to generate multiple income streams, build your list, and generate traffic all on autopilot that I have tried, and I have tried a lot!
That’s my Profit Funnel system, and a good one to work that is quick and easy and actually does build you a list!
The only change I have made is to get rid of the squeeze page.
Squeeze pages, although they still work, are becoming less effective lately.
The main reason is because everybody is using them. You have to fill in your name and email to do anything online now and people are getting sick of it.
The majority of stuff that you get for free for filling out the squeeze page forms is junk and the visitors know it.
But like I said, they do still work, but I think they are only going to keep losing steam as more and more people set up more squeeze pages.
Another problem with using a squeeze page is the advertising. Google.com already frowns upon using their Pay-per-click advertising to advertise your squeeze page and often times won’t even let you.
More advertising vehicles are following suit as well.
This will make advertising your squeeze page quite difficult.
So what’s the solution?
I have been using low cost reports to build my lists and using different variations of this system to promote my products and affiliate program products.
For instance, instead of a squeeze page that is simply there to generate a subscriber, I sell a report for $1-$5.
That is the change, the rest of the system works exactly the same way.
So where do you get the short reports to sell?
Private label of course.
Here is what I do with private label content to make it much better. I get all kinds of private label reports, articles and ebooks on one topic, read them all, take out the best stuff from each private label item and make one “best of” report.
So this means I get the best information from various different sources as oppose to one source where some of it is good information, and some of it is bland/outdated/rehashed…
I suggest you do the same. This way, you do not have to write anything, you just copy and paste most of it into one great report!
Finding PLR products to make your “best of” report will come quite easy as they are literally everywhere. Just go to google.com and type in “private label ebooks”, “private label resell rights”, etc.. and you will see what I mean.
You are looking for private label ebooks/reports that come with sales letters.
No software! Software is way too much work.
If they come with sales letters, then you do the same when writing your sales letter by making a “best of” sales letter to sell your report.
The best places I have found are the memberships that give you two new ebooks per month with sales letters for like $30. That’s a product with PLR with a sales letter for 15 bucks that you can make money with for years to come.
Plus, you usually get access to all of the previous months products! I am not going to give you a list because these sites go up and down often and the list will be outdated quick. Just go to google.com and do the search and you will find plenty.
You can even do this with just one PLR book. Let’s say you just want to create a 20-30 page report and you got the private label rights to a 100 page ebook.
You can edit it down to a “best of” 25 page report by cutting out the 75 least helpful pages.
That way your customer gets just the guts, the best parts of that 100 page book.
Then set your report up using the sales letter provided, advertise it using PPC and build your list for big affiliate profits!
I know this kind of takes away from the whole appeal of affiliate marketing because this is selling your own product, when affiliate marketing is about selling somebody elses.
But remember, if you truly do not want to sell your own, you can still use the squeeze page idea above and not sell anything of your own. It does work still and should not be dismissed.
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